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May 15, 2025

Laid Off? Start a Business with This AV Setup Guide

Being laid off can feel like a major setback, but it doesn’t have to be the end of your career. In fact, it could be the perfect opportunity to pivot and start your own business. Whether you’ve always dreamed of becoming an entrepreneur or are just looking for a new direction, setting up a professional workspace for virtual meetings, webinars, and client calls is key to creating a positive impression and keeping things running smoothly.

A computer screen on a desk by a window, ideal for setting up a professional AV workspace for virtual meetings.

Here's how you can set up an AV (audio-visual) setup that will ensure you look and sound professional, no matter where you are.

1. Choose the Right Space

The first step in creating your home office is choosing a space that minimizes distractions. Ideally, you’ll want to find a room or corner that’s quiet and has natural light, which will help you stay energized and productive. If you can’t dedicate an entire room to your business, make sure the area you choose is away from high-traffic zones.

2. Invest in a Quality Webcam

Your webcam is the first thing your clients will see, so investing in a high-quality one is essential. If your laptop camera isn’t up to par, consider purchasing an external HD webcam. Look for a model with 1080p resolution, and make sure it has an adjustable clip so you can easily position it for the best angle. Clear, crisp video will help you look professional and make a great first impression.

3. Upgrade Your Microphone

Sound quality is just as important as video quality. Even if your webcam is top-notch, poor audio can make you seem unprofessional or cause communication issues. A simple, yet powerful, solution is investing in a USB microphone that delivers clear, high-quality sound. Look for one with noise-canceling capabilities, which will help eliminate any background noise and keep your voice clear during calls or meetings.

4. Lighting Is Key

Proper lighting can make all the difference in how you look on camera. Harsh lighting from overhead fluorescent lights can cast shadows or cause you to appear washed out. Opt for soft, diffused lighting placed in front of you. You can achieve this with a ring light or softbox light kit. The goal is to light your face evenly while avoiding shadows that might distract from the conversation.

5. Set Up an Effective Background

A clean, tidy, and professional background is critical for virtual meetings. If your home office doesn’t have the aesthetic you’d like on camera, you can use a virtual background, but be careful not to overdo it. Consider investing in a backdrop curtain or setting up a bookshelf, art, or a plant behind you to add a bit of personality to the space without it looking cluttered.

6. Reliable Internet Connection

A strong, stable internet connection is non-negotiable for any business. To avoid dropped calls and laggy meetings, connect to the internet via Ethernet cable rather than relying on Wi-Fi. This ensures you have a more reliable connection and less interference. Test your connection regularly to avoid any disruptions during important meetings or webinars.

7. Professional Audio-Visual Setup for Webinars

If you plan on hosting webinars, podcasts, or any live events, you’ll want to invest in more than just a webcam and microphone. A high-quality camera with the ability to zoom in and out, a multi-channel audio mixer for clear sound, and professional-grade lighting will make a big difference. You might also want to explore an AV system that integrates with software like Zoom or Teams, making your webinars more dynamic and professional.

8. Prepare for Virtual Networking

Networking is an essential part of building your business. Whether you’re joining virtual networking events, meeting clients, or speaking at industry webinars, having a professional AV setup will help you stand out from the crowd. Invest time in learning how to use your equipment to its full potential so that you can create a seamless, impressive experience for your audience.

Conclusion

Starting your own business after being laid off might feel overwhelming, but having the right AV setup in place can help set you up for success. Whether it’s for virtual meetings, webinars, or client calls, professional-grade equipment ensures you make a positive impression and boost your business credibility.

If you're looking for guidance on creating the perfect AV setup for your business, Actuate AV can help. With expert recommendations and room setup services, they make it easy to create an environment that reflects the professionalism and quality your new business deserves.

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